The product of the month is the fabulous Fluidifier from Loreal professional.

Blow-dry Fluidifier multi-benefit blowdry cream - L'Oreal Professionnel | L'Oréal Partner Shop

Fluidifier is a multi- benefit treatment which provides heat protection that stays active in your hair until washed out. One of the main benefits in this product is that you’re covered for heat protection if you like to touch up your hair using heated tools in-between washes.


  • Anti frizz
  • Shine
  • Anti breakage
  • Smoothness
  • Nourishment
  • Shape control


Fluidifier is great everyday product and if your looking to buy one professional hair care product this is a great place to start. The blow-dry cream is lightweight, nourishing and is enriched with thermo- reactive agents.

With up to 4 days long lasting blow-dry results, Heat protection up to 230 degrees, 96 hours anti frizz and is reshapeable with heat tools up to 150 degrees.